January 10, 2011 10:53 AM Eastern Standard Time
ATLANTA–(BUSINESS WIRE)–TransactionTree, Inc., the leading provider of digital receipt and one-to-one marketing solutions, and Torex™, a leading global provider of innovative, integrated technology solutions to the extended retail marketplace, have formed a partnership that will allow Torex in the US to offer retailers TransactionTree’s eReceipt solution, giving customers the ability to opt-in and receive their receipts electronically rather than the traditional paper receipts.
TransactionTree’s eReceipt solution not only captures the customer receipt, it attaches it, in the form of a digital image, to a dynamic email template, which contains content relevant to the customer as well as any other information the retailer may wish to include. For example, it may be a marketing message customized for that specific customer, a hyperlink taking the customer to the retailer’s website along with an invitation to shop online, take a survey or join the retailer’s loyalty program. The email may also contain information driven content such as the retailer’s return and exchange policy or just a personal message, such as, “Thank you for shopping with us, we appreciate your business.” All of this taking place within two minutes of the transaction’s completion. The receipt may also be stored in an online repository where the customer, at no charge, can access their receipt from anywhere via a secure customer portal using an Internet enabled device; thus delivering a true omni-channel solution.
“We truly believe that the partnership between TransactionTree, Inc. and Torex will give retailers the opportunity to become more environmentally conscious corp, and at the same time, reduce their costs of doing business,” says Jason Shapiro, CEO of TransactionTree, Inc.
With TransactionTree’s solution, now offered by Torex, retailers can expect to see cost reductions associated with the printing of receipts, as well as returns (bounce backs) from electronic customer communications due to inaccurate information.
About TransactionTree, Inc.
TransactionTree, Inc. is an event driven digital receipt and marketing delivery system. We provide a unique solution with our innovative and customizable paperless receipts delivery system, eReceipts. Our fully integrated solution replaces the antiquated ink and thermal paper receipt system, giving retailers the opportunity to turn everyday occurrences into actionable events that add value to the customers shopping experience, while adding value to the bottom line.
Within this high-tech, high-touch retail market, TransactionTree aids retailers in exceeding current eco-standards, as well as increasing company exposure. Our goal is to improve existing systems by using modern technology and trends to innovate, cut costs, and set market standards. For more information, please visit www.transactiontree.com or like us at http://www.facebook.com/NoMoPaper.
Torex is the leading global provider of innovative, integrated technology solutions to the extended retail marketplace. It has over 25 years experience of working in partnership with the world’s most forward-thinking retail, petroleum and convenience and hospitality brands to entice, engage and retain their customers.
Over 7,000 customers worldwide depend on its proven, best-in-class solutions and knowledgeable industry experts to help them identify, define and deliver a more personal and qualitative experience for each customer, and to maximize profitability, increase return on investment and achieve competitive advantage. www.torex.com
Vanessa Jimenez, 888-803-9990, ext. 3