Retail Pro and TransactionTree Join Forces to Promote Digital Receipts for Retail Point of Sale (POS)


Folsom, CA – September 28, 2011 – Retail point-of-sale and management solution provider Retail Pro International, LLC announced a new partnership with TransactionTree, Inc., a provider of digital receipts and one-to-one marketing solutions. The partnership will allow retailers using the Retail Pro® POS platform to take advantage of TransactionTree’s eco-minded eReceipt solution and marketing tools to drive return business and more intimate customer relationships.

“We believe that the partnership forged between TransactionTree, Inc. and Retail Pro International will present retailers with the opportunity to gain insight into their customers’ shopping behaviors, become environmentally conscious corporate citizens, and reduce their costs of doing business in addition to driving sales,” noted Jason Shapiro, CEO of TransactionTree, Inc.

Delivering a true omni-channel solution, TransactionTree’s eReceipt offers retailers an innovative way to connect with and obtain information about customers through transaction data. eReceipt captures the customer’s receipt and attaches it in the form of a digital image to a dynamic email template containing content relevant to the customer, as well as any other static content the retailer chooses to include. Personalized messages or offers based on past purchases, an invitation to sign-up for a preferred customer program, or any other customized communications are able to be sent within two minutes of the transaction’s completion. The receipt can also be stored in an online repository where the customer can access it via a secure customer portal on any internet enabled device – free of charge.

“At Retail Pro we are dedicated to providing our customers with tools to do more with their retail management system,” remarked Mike Bishop, VP of Business Development, Retail Pro International. “TransactionTree strengthens and supports our vision by providing a dynamic solution that fits the needs of our users. When retailers understand and communicate effectively with their customers, they can expect higher satisfaction and sales rates, ultimately increasing their return on investment.”

About Retail Pro
Retail Pro International, LLC is a global leader in Point of Sale, Store Operations, Merchandising, Planning, Business Intelligence, and Payment Processing software applications for the specialty retail industry. For over 20 years, Retail Pro has enabled specialty retailers to achieve their full potential through a unique, scalable, reliable, and highly customizable retail management solution.

Today, Retail Pro is used by more than 52,000 retail stores globally in markets such as fashion, luggage, footwear, collectibles, gifts, home furnishings, sporting goods, and accessories. With unparalleled functionality, flexibility and ease-of-use, Retail Pro has established itself as a trusted solution for today’s specialty retailers worldwide. The solution is delivered through a global network of business partners to over 84 countries, translated in 18 languages.

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About TransactionTree, Inc.
TransactionTree, Inc. provides event driven digital receipts and marketing delivery solutions for retailers and other clients. eReceipts, the company’s innovative paperless receipts delivery system, recognizes purchase events, validates customer email addresses, and emails the transaction receipt in real time. It helps clients maximize online interactions with customers, build brand awareness and loyalty, save money, and safeguard the environment.

TransactionTree is a green company that provides simple and eco-friendly solutions by utilizing advances in today’s technology.

Media Contacts:
Alexandra Frith
Retail Pro International, LLC

Justin Brooks
TransactionTree, Inc.